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FATHER GORMAN
OBJECTIVE
The goal of the promo video is to reconnect alumni with their past while showcasing the lasting impact Father Gorman Community School has had on its students. By capturing their reactions as they walk through the school’s halls, the video aims to highlight the school's influence on shaping both personal and professional lives. It will also serve as a tool to reinforce the school’s reputation in the community and encourage engagement with alumni.
APPROACH
The approach centers around an authentic, raw interview format where alumni return to Father Gorman and share their stories. As they walk through the school’s corridors, they revisit their favorite spots, recounting the most memorable experiences they had during their time there. The alumni will speak candidly about how the school, and the teachers they encountered, shaped their personal growth and influenced their adult lives. This organic storytelling method will bring a sense of nostalgia and emotional connection, showcasing the true spirit and impact of the school.
IMPACT
The video will foster a deeper connection between the school and its alumni, highlighting the long-term value of the educational experience at Father Gorman. It will inspire pride within the alumni community and encourage future engagement with the school, while also enhancing the institution’s reputation as a place where lasting relationships and lifelong lessons are formed. The video aims to evoke a sense of belonging, gratitude, and appreciation for the school's role in shaping its students' lives.
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